Things to Do at Ben & Jerry's Factory
Complete Guide to Ben & Jerry's Factory in Burlington
About Ben & Jerry's Factory
What to See & Do
The Guided Factory Tour
This is the main event, where you'll see the gleaming stainless-steel mixing vats up close and watch pints zip along conveyor belts. You'll hear the rhythmic chug of the filling machines and feel the noticeably cooler air in the production area. The guide's voice echoes slightly in the high-ceilinged room as they explain the process, and you can often catch the rich, deep smell of chocolate being melted for a batch.
The Flavor Graveyard
Out back, you'll find this unexpectedly poignant little memorial for retired flavors. You'll see humorous tombstone-style markers with epitaphs for creations like 'Wavy Gravy' and 'Holy Cannoli.' It's a quiet, grassy spot where you can hear bees buzzing in the clover, and it gives you a tangible sense of the company's long, experimental history right here in Burlington.
The Scoop Shop
Obviously, this is where the tour culminates. The air here is thick with the sugary smell of waffle cones being made. You'll see the brilliant, jewel-toned tubs of ice cream under glass, hear the satisfying scrape of the scoop against a fresh batch, and finally get to taste your sample - maybe something classic like Cherry Garcia, with its tangy cherry swirl and chunks of dark chocolate that feel cool and firm against your tongue.
The Mural and History Displays
While waiting for your tour, you can look at the walls covered in bright, cartoonish murals depicting the company's founders and their cow. You'll feel the textured paint under your fingertips if you get close, and read about the early days when they were just two guys with a correspondence course in ice cream making, trying to make a go of it in a renovated Burlington gas station.
Practical Information
Opening Hours
Tours typically run daily. But they do close for certain holidays and occasionally for maintenance. The first tour tends to start in the late morning and the last one goes out in the mid-afternoon.
Tickets & Pricing
Tickets for the tour are required. They are a mid-range family activity cost for Burlington, cheaper than a day at a major theme park but more than just getting a cone in town. Buying tickets ahead of your visit is a very good idea, for weekend slots, as tours do sell out.
Best Time to Visit
Weekday mornings are your best bet for a smaller crowd and a more relaxed pace. That said, the factory is a popular stop year-round; in the summer and during fall foliage season, you'll be surrounded by more visitors and the energy is definitely higher. Winter visits mean you'll be eating ice cream while seeing your breath outside, which some people find charming.
Suggested Duration
Plan for about an hour and a half total. The guided portion lasts roughly 30 minutes, but you'll want to account for time in the gift shop, getting your sample, and poking around the graveyard. If you're with kids or a big group, it could easily stretch to two hours.
Getting There
Things to Do Nearby
Just down the road, this historic, working farm estate has a completely different but wonderfully complementary Vermont experience. You can tour the barns, hear cows lowing, smell the earthy scent of the gardens, and taste their own farmhouse cheddar. It pairs well because it shows the agricultural roots that supply places like the Ben & Jerry's Factory.
After all that sugar, a walk along Lake Champlain is a perfect next move. You'll feel the cool lake breeze, see sailboats bobbing, and hear the cry of gulls. The bike path here is fantastic, and it lets you work up an appetite for dinner back in the city.
Back in downtown Burlington, this pedestrian-only street is the heart of the city's dining and shopping. You'll hear street musicians, smell food from open cafe doors, and feel the energy of students and locals mingling. many of Burlington's best restaurants are located on or just off this brick-paved avenue.
Tips & Advice
Tours & Activities at Ben & Jerry's Factory
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